Blogcast 39: Are You Hiding From Innovation?

Are you fearing innovation because there’s no guarantee that the improvement you make is going to delight your audience the way you want it to? That’s a real fear. But it’s no excuse.

Check out the video below:

To read the original article, click on the title: A Tale of Two Talks.

So to summarize:

  1. You have to constantly innovate, which is really scary because you are leaving what works for something that you hope (but don’t know) will make things better.
  2. Everything loses its luster, so innovation is necessary to keep people’s attention.
  3. When you are inspired to make things better for your clients, they will stick with you while you figure it out.

Did you like this video? What challenges in the marketplace are you having that I can address in future Serious Shift Blogcast episodes? Please share your thoughts in the comments section below.

Thank you,

Dennis Moseley-Williams

Are you ready to shift? We have worked with thousands of professionals who want to “SHIFT” and create more for their customers and themselves.

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Comments (4)

Hi Dennis, I really enjoy your blogcast format. It’s a change of pace for me, since I do lots of reading but watch little video and no TV. They’re just the right length and I look forward to your enthusiasm to inspire me in the morning. Please keep them coming at whatever frequency works for you. Thanks! Beth

I promise you that once we get the frequency dialed in, we’ll keep it. I should have this settled by the end of this week – for now we have shifted to Tuesdays and Thursdays but we had a productive thrashing session last week that lead us to some new ideas we hadn’t considered. stay tuned (and thank you.)

Hi Dennis, I agree with comment from Beth. Whatever works best for you will work for me. Your work is fresh and on point. What ever keeps you in the blog zone will have the most value for me. Thank you for being real.

Thank you Larry – Personally, I miss the written blogs. They seemed quieter. We are figuring out the best recipe, we’re getting there. Thanks for being out there, means a lot. Dennis

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