Today’s blog is about becoming a secret people feel compelled to share.
To read the original article, click on the title: How To Create Raving Fans.
So to summarize:
- Accept that your job is important, but not interesting. You are interesting (ask your mother).
- Don’t be boring. Remember: it’s not what you do, it’s how you do it that makes a person a fan of yours.
- Cater to those who care. No matter what you do, make it for people who care the most. They will spread the word and sooner or later, and others will want it.
Did you like this video? What challenges in the marketplace are you having that I can address in future Serious Shift Blogcast episodes? Please share your thoughts in the comments section below.
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