Today’s question: Are you confused about what “scale” means when we say, “We’re going to scale the business.”?
To read the original article, click on the title: Passmore’s Grocery Store.
So to summarize:
- Scale isn’t about getting bigger – it’s about getting more connected and mattering more to a smaller but dedicated group of patrons.
- At one time, no question, BIG was better. Big was more. Big was exciting. Big was the future.
- Because of technology, small can THINK big while acting small. Small is like a wasp; it can drive a big bear out of the forest.
Did you like this video? What challenges in the marketplace are you having that I can address in future Serious Shift Blogcast episodes? Please share your thoughts in the comments section below.
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