by Dennis

Blogcast 95: Can You Feel It?

There are three big mistakes people make when they sell invisible things. So to summarize the 3 big mistakes people make when they sell invisible things:

  1. Under-educating your clients about what you do, how you do it and why it works when it needs to work. So long as everything seems to be working, you’ll get away with it. When everything breaks weird? Not so much.
  2. Believing that if you can’t touch it, you can’t feel it. Not true. What you do might be intangible but how you do it can be felt, deeply.
  3. The invisible things we buy are bridges to something else. Make sure you know what that something else is, intimately.

Did you like this video? What challenges in the marketplace are you having that I can address in future Serious Shift Blogcast episodes? Please share your thoughts in the comments section below.

Thank you,

Dennis Moseley-Williams

Are you ready to shift? We have worked with thousands of professionals who want to “SHIFT” and create more for their customers and themselves.